Privacy Policy

The company BHT - LDA. (hereinafter BHT), with registered office at Rua de São Brás, 42, R/C Left, 2890-320, São Francisco, registered at the Lisbon Commercial Registry, under the Corporate Number 515724637, with the share capital of EUR 5.000,00 (“BHT”) is a company dedicated to fitness activities (fitness), being the owner of the domain bhout.com, where your WEBSITE is hosted.

BHT IS COMMITTED ATO PROTECTING THE PRIVACY AND PERSONAL DATA OF ITS CLIENTS AND WEBSITE USERS, THEREFORE DEVELOPED AND ADOPTED THIS POLICY AND THE PRACTICES DESCRIBED HEREIN. THIS PRIVACY POLICY EXPLAINS HOW YOUR PERSONAL DATA IS COLLECTED AND PROCESSED THEREFORE WE RECOMMEND THAT YOU READ IT TO KNOW THE CONDITIONS EM QUE YOUR PERSONAL DATA IS COLLECTED AND USED.

1. What is this policy about?

1.1. This Privacy Policy explains how we collect and process personal data that is necessary for the provision of services that are available through the WEBSITE.

1.2. Examples of these services are buying and booking training and sending a Newsletter.

1.3. The objective is that these services are provided in an expeditious and hassle-free manner, describing the practices adopted for this purpose.

2. What is Personal Data?

2.1. Personal data is all information relating to a person and that identifies that same person, or makes him identifiable, regardless of the nature and support of the information and including the person's sound and image.

2.2. Examples of personal data we collect: name, phone, email.

2.3. By identifiable is meant a person who can be identified, directly or indirectly, namely by reference to an identification number or to other specific elements of their physical, physiological, psychological, economic, cultural or social identity.

2.4. Your personal data shall be processed ensuring compliance with legally enforceable safeguards and obligations, namely, the Regulation (EU) 2016/679 of the European Parliament and the Council, of 27 April 2016 or General Data Protection Regulation (“GDPR”) and Law no. 58/2019 of 8 August. Law No. 58/2019 of 8 August, which ensures the implementation of GDPR in the Portuguese legal system.
The terms “personal data”, “data controller”, and “processing” have the meanings given to them in GDPR, unless otherwise indicated. 

3. How will we use your Personal Data?

3.1. The personal data you provide us for the following purposes:

(a) To review and respond to your messages, customer support and information requests;
(b) For contact with insurance companies in the event of an accident;
(c) To review and follow up on your application process to work with BHT;
(d) In order for us to send you newsletters that you have authorized us to;
(e) For the operations and management of the WEBSITE;
(f) To keep a record of your contact details;
(g) For business purposes such as data analysis, audits;
(h) For fraud prevention;
(i) For the adaptation, improvement and modification of the services, namely, through the identification of usage trends, or, to determine the effectiveness of promotional campaigns;
(j) For the expansion of commercial activities of BHT;

(k) For online pre-sales or sales on our WEBSITE.


3.2. These personal data processing operations are an essential tool for your satisfaction and for the activity of BHT are carried out in accordance with applicable legislation and best practices.

3.3. Your personal data will not be reused for other purposes that are not previously identified or that have no relation to those purposes for which they were initially collected

4. What are the grounds for using the Personal Data we collect?

4.1. The personal data BHT processes have specific grounds, depending on the purposes for which they are intended.

4.2. In the following table you can see the grounds for the purposes identified above:

Goal Rationale
In order for us to send you newsletters or other publications that you have requested and/or that may be of interest to you; Consent for that specific purpose;
For the operations and management of the WEBSITE; Consent for that specific purpose (cookies);
Legitimate interests pursued by BHT;
To keep a record of your contact details; Consent for that specific purpose;
For business purposes such as data analysis, audits; Consent for that specific purpose (cookies);
Legitimate interests pursued by BHT;
For fraud prevention; Legitimate interests pursued by BHT;
For the adaptation, improvement, and modification of the services, namely, through the identification of usage trends, or, to determine the effectiveness of promotional campaigns; Consent for that specific purpose (cookies);
Legitimate interests pursued by BHT;
For the expansion of commercial activities of BHT; Legitimate interests pursued by BHT;
For online pre-sales and/or sales on our WEBSITE. Performance of a contract to which you are a party.
Legal obligations.

5. What Personal Data do we collect?

5.1. The personal data BHT collects and processes is only necessary and suitable for the purposes indicated above.

5.2. BHT will process your personal data based on the following lawful bases:  
- Contractual use: necessary for signing a contract, for the provision of a service.
- Legal or regulatory use: to comply with applicable legal and tax obligations that may apply to.
- BHT will request your express consent when applicable: consent dully informed and freely given prior to the processing and therefore ensuring that you maintain control over your data.
- Legitimate interest we pursue as a business dully balanced against your interests, rights, and freedoms.

5.3. BHT describes below the uses BHT gives to your personal data, namely:

Goal Data
To review and follow up on your application process to work with BHT; Name , Email and CV
In order for us to send you newsletters or other publications that you have requested and/or that may be of interest to you; Name and Email
For the operations and management of the WEBSITE; Name, Email and Phone
To keep a record of your contact details; Name, Email and Phone
For business purposes such as data analysis, audits; Name and Billing History
For fraud prevention; Name and Billing History
For the adaptation, improvement and modification of the services, namely, through the identification of usage trends, or, to determine the effectiveness of promotional campaigns; Name and History of Purchases and Usage
For the expansion of the commercial activities of BHT. Name and History of Purchases and Usage
For online pre-sales and/or sales on our WEBSITE Name, Email, Delivery Address, Phone, Credit or Debit Card, tax ID number for billing purposes


5.4. If you have any questions about the grounds under which we process your personal data or would like to find out more about the approach we take to determine that these grounds apply, please contact us using “Our Contact Details” in section 18 at the bottom of this policy.

6. How do we collect your Personal Data?

6.1. We will collect your personal data through the forms present on the WEBSITE, but also through an APP the communication that it makes with your equipment and the e-mail messages you send us.

6.2. Your personal data is collected through your device as follows:

(a) Through your User Data;
(b) By subscribing to the newsletter;
(c) Through your browser;
(d) Through cookies ;
(e) Through pixel tags and other similar technologies;
(f) IP address.
(g) By buying our products and/or services online.


6.3.BHT assumes the commitment to treat your data in accordance with the law and in a legitimate manner.

6.4. BHT will not sell, rent or share your personal data with third parties, except in cases clearly identified in this íPrivacy Policy (see Point 12 to understand how).

6.5. The services of BHT are not aimed at minors, and personal data of minors are not intentionally processed.

7. What are Cookies?

7.1. Cookies are small information files that help to identify your browser and that can store information, for example, User settings and preferences.

7.2. BHT will store cookies on your device to personalize and make browsing as easy as possible, but also for troubleshooting, statistics, quality assurance, and to monitor system security.

7.3. With the exception of cookies specifically necessary for the performance of the website, the storage of other cookies will always depend on the acceptance and consent of the User, and this consent can be withdrawn at any time through specific browser tools.

7.4. To learn more about the cookies we use, please consult our Cookies Policy.

8. What are Pixel Tags and other similar technologies?

8.1. The Pixels Tags (also known as web beacons and clear GIFs) may be used in connection with certain services to, for example, track the actions of users of the services (including email recipients), measure the success of our marketing campaigns and compile statistics about the use of the Services and response rates.
8.2. To learn more about pixel tags and other similar technologies we use, please consult our Cookies Policy.

9. How do we protect your Personal Data?

9.1. Your personal data is kept safe through the adoption of various security measures, of a technical and organizational nature, which ensure that only Employees and the processes that must access them have access to personal data, in accordance with rules created for that purpose.

9.2. To protect your personal data, we only use data center providers that offer us adequate and documented security measures, namely guarantees that your personal data are stored on servers that are kept in controlled environments with limited access.

9.3. Personal data are kept in safe server based in Portugal - from the company All United Oceans Lda, Registered in Portugal under the Corporate Number 515724637m and with registered office at Rua António Luís Gomes 14, 1495-120 Algés, Portugal - which provides us with adequate security guarantees to protect personal data against its dissemination, loss, misuse, alteration, treatment or unauthorized access, as well as against any other form of illicit treatment.

9.4. Likewise, when you browse the WEBSITE, we protect your data with encryption, such as Transport Layer Security (TLS, is a security protocol that protects telecommunications via the internet) and your password is stored using a one-way hash. , that is, it cannot be retrieved (or disclosed) by anyone, including BHT, and can only be reset.

9.5. Although we take the care and precautions we deem appropriate to protect the personal data you provide and collect to us, you must be aware that no security system is impenetrable.

9.6. Therefore, you must be careful, such as, for example, you must keep your password secret and not disclose it to anyone else; If you believe that your password has been misused, you must notify us immediately; you should also be careful to start and end the session each time you close the browser.

10. How long do we keep your Personal Data?

10.1. Your personal data will be kept for the time necessary for the purposes for which they are intended, as listed in this Privacy Policy. So:

Goal Time
To review and respond to your messages, customer support and information requests; [until necessary]
To review and follow up on your application process to work with BHT; 1 year
In order for us to send you newsletters or other publications that you have requested and/or that may be of interest to you; [until you ask us to delete them]
For the operations and management of the WEBSITE; [until necessary]
To keep a record of your contact details; [until you ask us to delete them]
For business purposes such as data analysis, audits; [provided by law]
For fraud prevention; [provided by law]
For the adaptation, improvement and modification of the services, namely, through the identification of usage trends, or, to determine the effectiveness of promotional campaigns; [until you ask us to delete them]
For the expansion of the commercial activities of BHT. [provided by law]

10.2. If a specific or mandatory period results from the law, the data retention period will be that. In all other cases, personal data will be kept for a maximum of the times indicated above, periods that it BHT understands as sufficient to fulfil the purposes.

10.3. At the end of the storage period, all personal data collected will be deleted.

11. How can you exercise your rights?

Before we explain how you can exercise your rights, it is important to know what they are:

(a) Access: right to obtain confirmation that personal data concerning you are or are not processed and, if that is the case, the right to access your personal data;

(b) Rectification : the right to obtain the rectification of inaccurate personal data concerning you and to have your incomplete personal data completed;

(c) Erasure : the right to obtain the erasure of your personal data when one of the reasons listed in the legislation applies;

(d) Treatment limitation : the right to obtain treatment limitation if one of the situations listed in the legislation applies;

(e) Opposition : the right to object at any time to the processing of personal data concerning you;

(f) Portability : the right to receive personal data concerning you in a structured, commonly used and machine-readable format.


11.1. You also have the right to file a complaint with the competent supervisory authority (in Portugal, the National Data Protection Commission at www.cnpd.pt)

11.2. For the purpose of exercising the rights indicated above, you should contact us at BHT via the following email address privacy@bhout.com.

11.3. If you ask us to delete some of your personal data or its entirety, some of the services requested may not be provided and BHT will keep the personal data necessary to comply with the legal obligations you are in linked.

12. When do we communicate data to third parties?

12.1. BHT may use trusted third parties for the provision of certain services, in terms of maintenance, technical support, insurance, marketing, invoicing or payment management, and they may have access to some of the personal data, namely the data necessary for the contractual purposes.

12.2. BHT ensures that the entities that have access to the data are credible and offer high guarantees of protection, never being transmitted data beyond what is necessary for the provision of the contracted service, however, BHT remains responsible for the personal data made available.

12.3. BHT may also communicate your data to companies from your business group, with whom you have commercial partnerships to create and offer benefits, or to other partners outside your business group. However, we will only do this sharing with your prior authorization.

12.4. BHT may also transmit data to third parties within the scope of investigations, inquiries and judicial and/or administrative proceedings or of a similar nature, provided that it is duly ordered by a court order to that effect.

13. Third party websites

13.1. The WEBSITE may contain links to other websites which may collect  eand process your personal data, and this treatment is the exclusive responsibility of the owners of these websites, not having BHT any responsibility for their policies and/or practices.

13.2. An example of these third parties is Facebook or Google, through the buttons that are present on their WEBSITES.

14. Data transfers outside the European Union

14.1. If data transfers to third countries that do not belong to the European Union may occur, BHT will comply with the legal rules, namely with regard to the suitability of the destination country regarding the protection of personal data and the requirements, which are applicable to these transfers, not personal data being transferred to jurisdictions that do not offer guarantees of security and protection. In addition, BHT puts in place appropriate safeguards to make sure your personal data remains adequately protected.  Specifically, BHT makes use of one of the following:
- Adequacy decisions: where the European Commission has determined that a country outside the EU offers an adequate level of data protection, personal data may be sent to that third country without implementing any other safeguards mentioned above.  
- Standard contractual clauses: we use standard contractual clauses for the transfer of personal data to organisations outside the European Union. These contractual commitments have been adopted by the European Commission and ensure adequate protection for personal data transferred to countries outside the European Union by binding recipients of personal data to certain data protection standards including obliging them to apply appropriate technical and security measures.

15. The minors

15.1. The WEBSITE is not aimed at minors of 16, so we ask that these minors do not provide us with personal data through the WEBSITE, application, social networks and social media or emails.

16. Sensitive Personal Data

16.1. BHT appreciates that you do not send us and do not make us aware of any sensitive personal data, i.e. information that reveals racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, genetic information, biometric information  or sex life data  or sexual orientation.

16.2. If you still send us or make known these categories of personal data, they will be deleted immediately.

17. Changes to the Privacy Policy

17.1. BHT reserves the right to readjust or change this Privacy Policy at any time, with such changes being publicized.

18. Our Contact details

18.1. If you have any questions or concerns regarding this Privacy Policy, please contact us in writing via email privacy@bhout.com.

19. Last Version

19.1. December, 13th of 2023